Messaging as a Channel

With Clerk Chat, messaging is one of the primary channels your business can use to connect with customers, clients, and colleagues. Whether you’re sending 1:1 messages, group messages, or large-scale campaigns, all activity happens through your business phone number(s). Every conversation looks and feels professional.

Written By Jill Berkowitz

Last updated 4 months ago

Overview

Clerk Chat supports two-way messaging across multiple messaging channels, including:

  • SMS - Send and receive text messages using your business phone number.

  • WhatsApp - Engage with customers through verified business WhatsApp accounts.

  • RCS (Rich Communication Services) - Deliver richer messages (buttons, images, suggested replies, etc.).

All incoming and outgoing messages flow into your Clerk Chat phone number inbox, keeping communication organized and unified across your organization.

Why it Matters

By using your business number for messaging, you can:

  • Maintain a consistent brand identity across all customer touchpoints.

  • Keep conversations centralized — no need to switch between personal devices or separate apps.

  • Enable your team to collaborate on conversations from one shared workspace.

  • Allow customers to reply directly — creating a seamless two-way experience.

Messaging Capabilities

Messaging in Clerk Chat includes features designed to simplify communication and boost engagement. Some examples of these features include:

  • 1:1 Messaging: Send individual messages and receive replies directly in your inbox.

  • Campaigns: Send bulk messages to a contact list; when a recipient replies, it automatically becomes a 1:1 conversation.

  • Attachments: Include images, documents, or PDFs.

  • Variables: Personalize messages using contact properties (like name or appointment time).

  • Templates: Use saved message templates for faster, consistent communication.

  • Scheduling: Send messages immediately or schedule them for a later time.

  • Signatures and Emojis: Add a personal or branded touch to every message.